FanSummit was created to help organizations from the most fundamental business operations to the most complex issues in keeping up with fast changing world and needs and demands of the modern sports fan. The new company will bring ticket and multimedia sales and marketing expertise, data technology, innovation and highly customized ROI strategies to sports organizations designed to integrate internal functions and cohesion with a purpose of creating maximum revenue opportunities and increased fan engagement. “Technology is moving so fast, compounded in many cases by a lack of financial resources and other inherent challenges, it is hard, nearly impossible, for organizations to keep up with the speed of business. Innovation is key and the name of the game is revenue generation. If organizations don’t innovate, they lose competitive advantage and their fanbase and revenues diminish. Our fan-centric focus combined with our customized strategies drive operational efficiencies, revenue and fan engagement” says DiFebo.
FanSummit has established a global network of strategic alliances that give the company even greater reach and expertise with like-minded companies and ambitious leaders. These affiliations and collaborations are key to our goal of giving our clients competitive advantage and will help multiply the positive influence and impact for our partners with strategy and technology implementations.
The new company has landed early consulting deals with Towson Athletics, and multiple professional sport franchises across several leagues. FanSummit is currently in negotiations with over two dozen collegiate and professional sport teams. “We will be announcing several news consulting and sales management support deals over the next few weeks and months and, on top of all that, we have some incredible and very exciting new groundbreaking initiatives that we will be announcing over the next year. We are on a mission to stay ahead of the growth curve and build something world-class, sophisticated and great that serves our industry and helps the incredible and talented leaders of organizations excel” DiFebo said “the time is now, organizations can’t stay stagnant, or they will become irrelevant. They need innovation, they need support and they need timely solutions. FanSummit delivers all of that and a whole lot more”
Visionary and respected industry leader, Matt DiFebo, has launched, FanSummit, LLC., his latest cutting-edge and innovative venture in the Sport and Entertainment industry. FanSummit, LLC provides highly-focused, customized and strategic revenue solutions and expert consulting services to collegiate and professional sport organizations and a wide-variety of entertainment companies.DiFebo founded IMG Learfield Ticket Solutions in 2011. The ticket sales company partnered with over thirty-five collegiate partners in his five years of leadership and generated over $200 million in ticket related revenue during that time period. He is widely-known as the nation's leading expert in collegiate ticket sales, customer service and operations. DiFebo has been recognized as an innovator and pioneer who has revolutionized the industry and “invented the trend” in regards to how college athletic departments can maximize revenue from ticket sales.
On January 1, 2011 his collegiate ticket sales consulting company, The DiFebo Company, LLC, was acquired by IMG College. As a part of the acquisition, DiFebo joined IMG College which, within eighteen months, formed a joint venture with Learfield Sports in 2012 to create IMG Learfield Ticket Solutions. The company’s valuation at the time of the joint venture was over $24 million and quickly grew to the industry’s largest collegiate ticket sales outsourcing entity with over 130 employees and operated at schools across the national landscape. In 2012, DiFebo received the “Bill Battle Entrepreneurial Award” given by IMG College to recognize the company’s most accomplished executives. Under his visionary leadership, IMG Learfield Ticket Solutions was voted “The Best Organization to Work for In Sports” by TeamWork Online in 2013.
Prior to launching his company in 2009, DiFebo spent nearly five years at the University of Central Florida as an Associate Athletic Director where he developed his ticket sales and customer support collegiate model. He helped UCF football season-ticket sales increase by over 13,000 at its peak and $4.5 million in annual ticket revenue. His proactive ticket sales and service model also produced over $3 million in additional donations to the UCF Athletic Association. DiFebo’s pioneering efforts and track record of unprecedented success ignited the emerging trend that has revolutionizing collegiate athletics ticket sales, customer service and fan relations.
In 2016, DiFebo formed a business partnership with the legendary marketer and businessman, Ron Rice, who founded the iconic world-wide brand, Hawaiian Tropic. Together, DiFebo and Rice created a new suncare company, Havana Sun.DiFebo, who earned his bachelor’s and master’s degrees from the University of Florida, has built his expertise and experience over the years working for the University of Central Florida Athletic Association, the NBA's Seattle Sonics and WNBA's Seattle Storm as well as the Tampa Bay Rays. He also gained experience in call room operations while working for the Clinton Group, Inc. of Gainesville, Fla. where he served in various supervisory and sales roles before being promoted to Outsource Manager where his responsibilities included the management of outsourced telemarketing programs and negotiating contracts for outsourced programs.